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Season 1, Episode 4 - The Skill Shift

Why the ROI of Corporate Learning Is Hard to Measure—And What To Do About It

Guest Tom Whelan, director of corporate research at Training Industry, discusses modern approaches and models to measure the effectiveness of corporate learning.

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Highlights

0:00

Intro

1:09

Why do businesses struggle to measure ROI of learning initiatives?

3:43

Unpacking the benefits and flaws of the Kirkpatrick model

7:52

Where L&D leaders can look for guidance in measuring effectiveness of corporate learning

13:26

How to define and measure success in corporate learning to overcome reporting inconsistencies

22:26

Advice for organizations looking to enhance learner engagement and long-term effectiveness of corporate learning

30:51

Advice on creating a culture of continuous improvement and lifelong learning for employees

37:18

Learners as stakeholders in corporate learning

38:09

How feedback loops and data analysis can drive enhancements to L&D

Episode Description

This week we talked with Tom Whelan, director of corporate research at Training Industry. Tom is an organizational scientist and research professional with over 15 years of experience working with companies to improve enterprise and employee outcomes. 

In this episode, we dig into some of Tom’s recent research, Redefining the ROI of Corporate Learning. Tom discusses more modern approaches and models to measure the effectiveness of corporate learning and provides advice on how to overcome common challenges—including mining for the right data for different stakeholders and how L&D leaders can boost learner engagement. 

Speakers

Tom Whelan headshot.

Tom Whelan

Director of Corporate Research, Training Industry Read Tom Whelan's bio
Malika Asthana

Malika Asthana

Senior Manager, strategy and public affairs Read Malika Asthana's bio
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