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- Why you need to have a solid strategy in place to power a long-term transformation of customer training.
- How to evaluate the success of your customer training programs.
- How to turn customer learning programs into revenue generators
Turn Your Customers Into Brand Champions
How, when, and where organizations train their customers is evolving and moving into digital spaces. There’s no doubt that the pandemic has become an accelerator for digitization. According to research by McKinsey & Company, 36% of all customer interactions happened digitally in July 2019. By July 2020, that rate had climbed to 58%.
In this guide, we look at some of the trends impacting customer training today and what businesses can do to drive transformation, success, and growth.