About the eBook
In Australia, there are currently over 2,600 industry associations alone, and all are looking for ways to distinguish themselves, attract new members, and grow and diversify their non-dues revenue streams.
Many are turning toward online delivery models for events and educational programmes to make that happen.
If you’re looking to provide or enhance virtual training, accreditation, and professional development opportunities, the question is, what types of results and returns can you expect?
This guide is here to help you answer this question by outlining categories to consider when breaking down ROI, factors to incorporate into your calculations, sample formulae, and real-world metrics.