Membership associations are ideally placed to provide learning and training opportunities to members eager to continue their professional development and stay up to date on industry trends. However, they do face some challenges, including how, when and where learning happens. If associations can meet members’ expectations, they can capitalise on the huge opportunity learning presents—to unlock new revenue streams and diversify the member value proposition through learning.
Many people think learning stops when they leave school or university, but this doesn’t have to be the case. Lifelong learning creates opportunities to develop skills beyond the classroom. In the workplace, it can allow employees to gain new skills and grow in their careers. Meanwhile, employers can reap the benefits of a workforce that’s continually refreshing and building its skills.
Stay In the Know
Educators and training pros get our insights, tips, and best practices delivered monthly
Education evolves, just as the world of work and the way we all live our lives evolves. Teaching used to take place only in classrooms, lecture halls and other physical spaces. Now, technology and in particular online learning platforms enable fully online tuition as well as blended in-person and virtual learning experiences.
In the post-pandemic years, workplaces have changed. Remote working, enabled by digitalisation, has become more commonplace, and enterprises have had to reappraise the skills they have, those they don’t but need, and how they can best equip employees to perform and thrive.