Recruitment, retention and ROI
Encouraging more young people to pursue higher education is becoming a common goal worldwide. The European Union (EU) is on course to exceed its target of 45% graduates among young adults by 2030. The UK’s target is for 70% of young people to continue in some form of tertiary education by 2040.
Unfortunately, undergraduates can find themselves up against a range of hurdles, including punitive interest rates on student loans, high living costs and competitive job markets. That is why helping students to feel confident that they are getting the best possible education and experience is important.
To help students make their choice, institutions are poring over everything from teaching quality and outcomes to welfare and overall satisfaction.
The European Universities Initiative, for example, aims to establish alliances between higher education institutions from across the EU and help encourage them to work with partners from the public and private sectors, to help solve societal challenges. These include concerns students often grapple with, such as competitiveness and employability.
A recent report from Universities UK outlines a similar goal.