On-Demand Webinar
Learning that delivers value
How membership organisations can turn online learning and CPD into a strategic advantage
As the provision of online learning and continuing professional development (CPD) grows across the membership sector, so do expectations around flexibility, accessibility and assessment. This challenges organisations to ensure the learning they offer delivers measurable value and impact.
Based on insights from the Digital Excellence 2026/27 Survey Report, this webcast explores how associations can strategically deploy learning and respond to emerging trends to support engagement, retention and long-term growth.
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Speakers
Bill Sheehan
Global Head of Association Strategy, D2L
Sasha El-Halwani
Senior Marketing Manager, D2L
Richard Gott
Founder & Chair, MemberWise Network
You’ll Learn
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why associations need to clearly communicate the value of membership, learning and CPD.
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how to shift the focus from course completions to meaningful member and organisational outcomes.
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why learning should become a strategic asset that strengthens engagement, retention and non-dues revenue.
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how data, personalisation and partnerships can help membership organisations create more value with limited resources.
From delivering education to demonstrating outcomes
Gain practical ideas to strengthen your offering—understanding what members and employers expect, connecting content and programmes to real-world needs, and positioning your learning offering as central to your organisation’s value proposition.