Social Assessment leverages technologically enabled social learning, which is a key component of the modern workplace learning experience. Now armed with a host of technologically enabled social tools, today’s employees can gather feedback from people all over the globe in real time as easily as they can from the person sitting in the next cubicle. This modern type of social learning leverages social media and other digital collaboration tools to enact a change in corporate learning culture-a shift to a more modern workplace learning experience, one that encourages ongoing knowledge transfer and collaboration.
The return on investment from social learning can include positive impacts to revenue and profitability, and improvements in culture and leadership style. Research from global strategy firm McKinsey revealed that improved communication and collaboration through social tech can raise the productivity of knowledge workers by 20% to 25%. Engagement and retention of learning also soar in social learning situations. According to advisory services firm Bersin and Associates, 80% of all corporate learning takes place through on-the-job interactions with peers, experts, and managers.
On top of being a potent employee engagement tool, social learning is also a powerful platform for fostering trust among learners. According to a 2014 study by the International Association of Business Communicators, when employees can communicate openly with stakeholders and engage with them in social networks, engage in decision-making, and feel personally valued, they show greater trust in their employers.
Using modern social learning tools when they’re integrated into a next-generation learning experience platform can be instrumental in helping organizations achieve these benefits at scale. However, to effectively leverage those tools, organizations need to have a clear framework for assessing and providing feedback on demonstrations of skill and competency if they’re to properly promote iterative improvement of employee performance over time.
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