Desire2Learn Participates In Brazilian Business Mission | Press Release | D2L
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  • Kitchener-Waterloo, ON

Desire2Learn Participates In Brazilian Business Mission

Press Release

2011 Business Mission to Brazil focuses on science, technology, education, and building relationships

Desire2Learn Incorporated (“Desire2Learn”), a leading provider of enterprise teaching and learning platforms, is taking part in a Waterloo region business mission to Brazil from September 6 to 17.

The two-week long mission, organized by Canada’s Technology Triangle (CTT) and headed by City of Kitchener mayor Carl Zehr, aims to exchange knowledge and experience, promote Canadian products and services, identify investment opportunities in Brazil and Waterloo, and develop longer term strategies for investment and talent. The delegation is participating in several meetings with government, education, and commercial representatives throughout the week, discussing science and technology, advanced manufacturing, clean technology, research and development, as well as education. The delegation is also attending two conferences: Logistica in Rio de Janeiro and Furturecom in Sao Paulo.

In addition to Desire2Learn and Zehr, the delegation includes John G. Jung, CEO of CTT, and representatives from the City of Cambridge, the University of Waterloo, Logikor Inc., Exchange Magazine, OpenText, and Christie. The Desire2Learn representative on the mission is Alex Lucena, responsible for business development in Latin America.

“This mission is a great opportunity for us to get the word out about Desire2Learn and to promote business in the region,” says Lucena. “It’s a chance to make connections with other innovative companies in our region along with promoting relationships between Brazil and Latin America and local companies.”

Representatives from Brazilian government, education (including the University of Sao Paulo), and businesses (including digital media firms and multinationals such as Brasil Foods, Telemar, Ituatec, Minerva, Weg, etc.) are joining the delegation from Waterloo Region for a series of meetings and discussions aimed at identifying opportunities for future development and establishing relationships between local and Brazilian organizations and institutions.

“Kitchener, and the entire Waterloo Region, has a lot to offer,” said Mayor Carl Zehr. “I welcome this opportunity to share experiences and develop connections with Brazil – not only for today – but for the long term as well.”

Desire2Learn is currently expanding in Latin America with two new clients (one in Brazil and one in Ecuador) and several more potential clients. This business mission is an opportunity to continue to build relationships in the growing Latin America market and make connections between innovative companies.

About Desire2Learn

Desire2Learn Incorporated is a world-leading provider of enterprise eLearning solutions that enable institutions and other organizations to create teaching and learning environments that reflect their vision, values, goals, and branding. Desire2Learn and its subsidiaries support more than six million learners worldwide. Clients include higher education, K-12, and healthcare, as well as associations, government and other leading organizations. Founded in 1999, Desire2Learn has personnel in the United States, Canada, the United Kingdom, and Australia. For more information, visit:, call 1.519.772.0325 or toll-free 1.888.772.0325 (within North America), +44 808.234.4235 (U.K. and Europe), 0.800.452.069 (New Zealand) and 1.800.656.210 (Australia).

Press Contacts:

John McLeod
Vice-President, Marketing, Desire2Learn
Twitter: @Desire2Learn