Brands that prioritize the customer experience can give themselves a clear edge in a competitive market, which allows them to set as much as a 16% price premium on their products and get first dibs on 32% of the customers who walk away from a favourite brand after a bad experience.
But if customer experience is such a critical component of overall success, why do 49% of brands still struggle to deliver an excellent one?
The answer may lie in training. After all, your frontline employees are the face and voice of your brand. If they don’t have the time and resources they need to advance their knowledge and skills, they won’t be able to deliver the service and experiences customers expect.
In this eBook, you’ll learn:
- Why a culture of learning reinforces the customer experience-employee experience connection
- How a culture of learning can prepare employees to support the changing buying behaviors of consumers
- Five steps you can take toward building a culture of learning that improves experiences for employees and consumers
 Experience is everything. Get it right.
 Closing the CX Gap: Customer Experience Trends Report 2019