• Multiple Locations
  • Full-time
  • Sales

Director, K-12 Sales

  • Reference #: 1781470
Multiple locations

Kitchener, Ontario | Remote | Remote - USA | Toronto, Ontario

The Director, K-12 Sales will be a highly knowledgeable and capable senior sales leader with a proven track record of selling high-value complex solutions to the Education vertical.

Every day, our software is used by millions of people around the world, and we are looking for individuals who share in our excitement and passion for transforming the way the world learns. At D2L, we believe that learning should be accessible and engaging. Our goal is to create easy, flexible, and smart software that ignites the desire to learn in everyone. To do this, we need to give talented, enthusiastic, and passionate people opportunities to create, develop, and collaborate on projects that revolutionize the learning environment.


As our Director, K12 sales you will be a highly knowledgeable and capable senior sales leader with a proven track record of selling high-value complex solutions to the  K12 vertical. You will play an active role in leading a team of sales executives and help in defining overall strategy and direction to rapidly grow the business. You will take a hands-on approach to building the business in this progressive and fast-paced job. You will spend the majority of your time building and mentoring a team; developing and cultivating prospects while moving them through the sales process; closing new business and building and managing relationships with key industry partners and associations in our core markets. You will possess a deep working knowledge of the K12 vertical and have significant expertise in building, leading and managing a high performing sales team.


  • Responsible for exceeding revenue objectives within your assigned territory
  • Participate in developing, implementing and evaluating sales strategies and plans to rapidly grow the business for your respective region
  • Implement and oversee appropriate sales processes to augment and increase sales force effectiveness and exceed annual sales objectives
  • Recommend and implement policies and procedures to maximize revenue
  • Acquire new business and expand existing business within the assigned region.
  • Ensure sales team(s) activity is creating appropriate pipeline and revenue to achieve targets
  • Identify and provide leadership on strategic sales opportunities with prospective customers and involve appropriate corporate resources to move them through the sales process
  • Prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers
  • Provide weekly, monthly and quarterly KPI reports to management
  • Recruit, hire, train, mentor, and retain a highly effective team to achieve annual goals and objectives
  • Work closely with Marketing and Customer Engagement in the identification, development and execution of marketing and services strategies and plans to support expected growth in all verticals within your region
  • Provide ongoing support of a first-class sales team through the use of prescribed sales enablement programs and tools
  • Conduct appropriate business and quarterly performance reviews with direct reports
  • Understand and be able to speak to the competitive landscape and trends affecting the K-12 sector.


  • 7-10+ years' sales experience in the education industry and/or selling enterprise software and solutions within the global IT industry. Knowledge of eLearning and education industry strongly preferred.
  • 3+ years' sales management experience leading teams of 5-10 field sales reps
  • Experience in establishing, growing and managing business in the technology and education sector.
  • Ability to craft a solution with appropriate products and services that meets business goals based on client discussions.
  • Working knowledge of web-based applications, including Web 2.0, software design and architecture, databases including MS SQL, application servers, and .NET technologies
  • Strong leadership and presentation capability and ability to stay motivated and lead by example.
  • Must be able to travel 50% of the time
  • Ideal location includes Canada or any major city in the central USA with a Hub Airport.


  • Bachelor’s degree or advanced degree


  • Flexible work hours
  • Health and wellness programs
  • Collaborative work environment
  • Great benefits
  • Stock options
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